Featured In Ad Age: NINE TIPS TO HELP MEDIA AND MARKETING PROS BOOST THEIR EFFICIENCY
Whether it’s a tech-based trick or a workflow philosophy, successful leaders in the marketing and media industry tend to find the most efficient and productive ways to help their teams manage projects and boost the bottom line. In today’s industry, optimum efficiency is not just an ideal but a necessity for a variety of media to tailor messaging, extend client rolls, and compete in a crowded marketplace.
Below, nine experts from Ag Age Collective share their tips, ranging from big-picture planning to the smaller details, for improving efficiency and productivity in the industry.
4. Listen to your stakeholders to learn how to reach your goals.
Leaders can improve efficiency and productivity by listening — to consumers, to their teams, to the general climate of our society. Often leaders are head-down focused on revenue goals when in reality these trends and outside influences can impact those goals. - Kelly Ehlers